Local high school coaches battled the clock and long lines at the Landa Street Dairy Queen’s kitchen Thursday afternoon as they worked to sell the most Blizzards during the annual “Battle of the Blizzards” competition.
But competitors and visitors at the Dairy Queen this year did not just show off Canyon High School red or New Braunfels High School blue. Many sported the navy blue and dark green colors of the newly established Long Creek Dragons.
Long Creek High School is opening this fall and will be New Braunfels ISD’s second comprehensive high school. Excitement within the school community is growing as the start of school approaches, evident in that the school’s coaches emerged victorious in their first ever “Battle of the Blizzards.”
The battle is part of Miracle Treat Day, an annual event the franchise hosts to raise funds and awareness for 170 Children’s Miracle Network Hospitals across the United States and Canada.
The Dairy Queen brand has raised more than $180 million to support children’s miracle network hospitals such as CHRISTUS Children’s in San Antonio. The Landa Street Dairy Queen even takes the annual event one step further through hosting the high school competition.
At the end of the event, Long Creek had sold a total of 313 blizzards. New Braunfels High School sold 259 and Canyon High School sold 199.
Coach Javarius Smith from Long Creek High School had the role of dispensing the ice cream. Through participating in the event, he thinks it was great to be a part of setting this new tradition for Long Creek while supporting a good cause, he said.
This year’s event marked the seventeenth year the Dairy Queen location has hosted the high school competition.
Store owner Teresa Lopez said all of the coaches who helped make the frozen treats did wonderful, especially those of whom it was their first time participating.
“At the end of the day, it’s for a child, it’s for the kids,” Lopez said. “They’re the ones that need wheelchairs, medicine and support, and this is the way that we can help out.”