Media Kit · 2026

Where La Prensa Texas reaches San Antonio

Texas' first and oldest Spanish and English newspaper, established 1913. 45,000 copies printed and distributed weekly at H-E-B stores in San Antonio and surrounding Texas areas, plus web, newsletter, social and events.

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Monthly readers: 174.7K
Copies every Sunday: 45,000
Newsletter subscribers: 2,390+

Distribution channels

45,000 weekly copies

Print edition

45,000 copies printed and distributed every week at H-E-B stores in San Antonio and surrounding areas throughout Texas.

Year-round event racks

Community events

The print publication is distributed at community events throughout the year, including the Gala and We The Women activations.

6.2K+ monthly sessions

LaPrensaTexas.com

Digital newspaper and daily news feed, home of every leaderboard and sidebar ad unit.

2,390+ subscribers

Weekly email newsletter

Bilingual headline roundup with sponsorable rectangle and dedicated-email placements.

Social reach

Facebook
648,700+ views · 12,379 audience
Twitter / X
21,000 followers · 138,000+ views
Instagram
12,079 likes · 57,600 engagements
YouTube
4.6 million+ views
TikTok
1.8 million likes · 44,959 followers

Audience

Female54.53%
Male45.47%
Ages 18 to 3436.82%
Ages 35 to 5442.60%
Ages 55+20.58%

Advertisers & readers

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Subscribe for the bilingual weekly roundup plus notice when new advertising inventory and rates open up.