Introduction
This grass roots publication is the life source for a community that is not easily afforded viable access to diverse, accessible and surrounding media. San Antonio and the sur- rounding counties have become accustomed to relevant news brought to them in both English and Spanish since 1913.

La Prensa was the leading Spanish-language newspaper circulating in South Texas until 1963 and was resurrected in 1989 by two pillars of the San Antonio community, Tino and Millie Duran.

Our Circulation
15,000 printed and distributed weekly
Language: English and Spanish
Content: Community News and Resources

2023 MEDIA KIT

Print Ad Opportunities

Inserts: We are capable of including insert advertising for clients.
Advertorials: We are cultivating a collaborative atmosphere. This is a detailed ad that reads like an article. This is a custom rate.
Commercials: Our advanced platforms are able to support your commercial.

All files must be 300 DPI and camera ready.

For One Week

  • 2″ x 2″ – $40
  • Banner (11 x2) – $200
  • Quarter page (5 x 5.5) – $300
  • 6″ x 5.5″ – $400
  • Half page (10 x 5.5) – $600
  • Full page (10 x 11) – $1,200

For One Month

  • 2″ x 2″ – $150
  • Banner (2 x 11) – $600
  • Quarter page (5 x 5.5) – $1,000
  • 6″ x 5.5″ – $1,200
  • Half page (10 x 5.5) – $2,000
  • Full page (10 x 12) – $3,500

Readership

174.7K Monthly Readers
6.2K+ Monthly Website Sessions
5.1K+ Monthly Website Visitors

DISTRIBUTION
15,000 Copies distributed every Sunday across 35+ zip codes

La Prensa Texas Publication distributed at events throughout the year

Active Zip codes: 78006, 78070, 78130, 78132, 78148, 78154, 78201, 78202, 78203, 78204, 78207, 78209, 78210, 78211, 78212, 78213, 78214, 78215, 78216, 78217, 78218, 78219, 78220, 78221, 78222, 78223, 78224, 78225, 78226, 78227, 78228, 78230, 78232, 78237, 78238, 78239, 78240, 78242, 78247, 78244, 78245, 78247, 78248, 78249, 78250, 78251, 78253, 78256, 78258

Newsletter
2,390+ Subscribers

DEMOGRAPHIC
BREAKDOWN

FEMALE 54.53 %
MALE 45.47 %

18 – 24 15.52%
25 – 34 21.3%
35 – 44 22.74%
45 – 54 19.86%
55 – 64 14.44%
65+ 6.14%

Social Media Insights

Total Views

5,200,200+

Total Audience

282,000+
12,079 Likes
57,600 Engagements
648,700+ views
Total Audience 12,379

21,000 Followers
138,000+ Views

95.6 Likes
8.3 Comments

21,000 Followers
138,000+ Views
95.6 Likes
8.3 Comments

4.6 Million + Views

1.8 Million Likes
44,959 Followers

Sponsored Video Production

Pricing per 60 second Video
Average Video Production Cost   $600

Sponsored Social Rates

60-Second Video / Commercial  $150
Carousel or Single Image Post    $190

Website Ad Opportunities

Leaderboard Banner Top - 1000px x 300px

8 ad spaces available per month
(Each ad rotates every 25 seconds)
$300 per ad per month

Leaderboard Banner Bottom - 1000px x 300px

8 ad spaces available per month
(Each ad rotates every 25 seconds)
$200 per ad per month

Sidebar ad - 300px x 240px

8 ad spaces available per month
(Each ad rotates every 25 seconds)
$150 per ad per month

Sidebar Ad - 600 x 1000

8 ad spaces available per month
(Each ad rotates every 25 seconds)
$250 per ad per month

Sponsored Articles

4 slots available per week (Static)
(500 – 1000 words & high res picture/video)

  • 1 month – $500 per month
  • 3 months – $460 per month
  • 6 months – $416 per month
  • 12 months – $333 per month

*All sponsored articles are shared via email, Facebook, Twitter, and Instagram.

Email Ad Opportunities

Weekly Newsletter Sponsorship – Brought to you By: Rectangle Slot (300px × 250px) 2 slots available per week. Buy more and save!
1x Newsletter Sponsorship = $350 each
3x Newsletters = $300 each (15% discount)
6x Newsletter = $275 each (22% discount)
12x Newsletter = $245 each (30% discount)

Dedicated Email Sponsorship – Email Brought to you By: (600px x 800px) 3 slots available per week, Monday – Friday. Buy more and save!
1x Email Sponsorship = $600 month ($7,200/year)
3x Emails = $540 per month (10% discount = $1,620/year)
6x Emails = $500 per month (17% discount = $3,000/year)
12x Emails = $450 per month (25% discount = $5,400/year)